Vodpod videos no longer available.Paddy Hirsch at Marketplace.org has a great video podcast where he uses a whiteboard to visually explain complex financial concepts. I am sharing his latest about CRAMDOWNS (RSS viewers may need to open post to view).
I have been diving in depth to learn and understand the power of communicating visually and firmly believe it is a key core competency for consulting. Here are some things I think make Mr. Hirsch’s examples great:
- He creates characters (subjects) to explain the concept. It is not dry financial jargon, but you can see how things impact individuals and organizations. This also clarifies the roles involved (the WHO).
- He adds data and numbers to drawings. The figures are not in another corner of the drawing but right next to the item/entity affected. This adds relevant facts and helps the viewer understand the patterns better (the HOW MUCH/HOW MANY).
- He creates common metaphors. Linking an everyday item as an example of your concept is powerful and the viewers will remember for a long time. People may forget the name of the concept but they will take away the understanding.
What else do you think makes his presentation style great?
My 2009 Hansei: Scarcity inspires creativity and innovation. How can I help harness that inspiration?